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This is what I love about Netflix, both their CEO and from Adrian Cockcroft. They are visionaries who are really thinking in terms of 5 and ten years out. The
by phlux 15y ago
This is what I love about Netflix, both their CEO and from Adrian Cockcroft.
They are visionaries who are really thinking in terms of 5 and ten years out.
Their business model WRT IT is fantastic, they KNOW that computing is a commodity utility that Netflix has no business being in - they are a content provider.
They are effectively and very successfully both consuming cloud computing and driving its direction.
If you look at Adrian's presentations on the subject - they clearly have a solid understanding of their technical needs to support a visionary content delivery model.
This is why Netflix will succeed and dominate in the future.
They can focus on the way that content is successfully delivered via IP -- they are already YEARS ahead of other players in this perspective, where CATV broadcasters have lots of legacy debt.
We have already seen the first small battles in the space with respect to net neutrality/QOS manipulations from carriers such as Comcast.
Further, the added benefit is that companies like Amazon benefit from the input and partnerships with Netflix allowing both offerings to co-mature through situations like last weeks outages.
What will be interesting is to see the product offerings from Netflix expand.
Wait till we hear they bought a movie studio. They are doing a show - other content creation ventures are sure to be close behind as the biggest issues they have are licensing.
When they own the license to content delivered over their amazingly efficient delivery infrastructure a new content era exists.
Wait until they offer content hosting and delivery via enterprise accounts. Imagine when they can host and deliver content for channels with a whitelabel service -- or they create a video CDN for content.
They should, if they already are not, work to foster and host indie movie/docu content and in return get a better voice on the licensing models of such content.