From https://www.rsa.com/content/dam/en/misc/rsa-data-privacy-and-security-survey-2019.pdf#page=12 https://www.rsa.com/content/dam/en/misc/rsa-data-privacy-and.

From https://www.rsa.com/content/dam/en/misc/rsa-data-privacy-and-security-survey-2019.pdf#page=12 https://www.rsa.com/content/dam/en/misc/rsa-data-privacy-and... > Tracking online activity to tailor advertisements: 17% of those surveyed viewed it as ethical, and 68% find it unethical. ... > Nobody likes advertising (a finding that aligns with last year’s analysis), as it interrupts digital browsing and content consumption. Consequently, many consumers feel misled when they read ads masquerading as articles. Our survey results reflect consumers’ view that targeted advertising is an unethical use of data. I think https://www.rsa.com/content/dam/en/e-book/rsa-data-privacy-report.pdf https://www.rsa.com/content/dam/en/e-book/rsa-data-privacy-r... is "last year's analysis" though I don't see advertising explicitly covered.