CA gave Trump an upgrade from a no clue operator to a very efficient marketing operation with hypertarget personalized ads. Trump ran/runs several paid conversi

CA gave Trump an upgrade from a no clue operator to a very efficient marketing operation with hypertarget personalized ads. Trump ran/runs several paid conversion funnels on social media. He build a community of followers that he leverages as an army. He gamified the engagement with his community and monetizes their attention. Marketing innovation is like technology innovation, companies spend similar amount s on innovation but the ROI is very different.