It's not unreasonable for a company to 'push back' on regulatory actions they don't agree with. Tactics, proportionality, legality - that's what matters here.

It's not unreasonable for a company to 'push back' on regulatory actions they don't agree with. Tactics, proportionality, legality - that's what matters here. If they merely said they were going to 'pushback' there's nothing really wrong here. If they were hiring a PR firm to slander politicians, well that's really bad.