Grove embraced Christensen's paradigm for innovation and backed this learning with investment and the risk of cannibalisation inherent with Celeron. It's easy

Grove embraced Christensen's paradigm for innovation and backed this learning with investment and the risk of cannibalisation inherent with Celeron. It's easy to be wise after the fact, but we can now say that Grove or Otellini didn't take a big enough risk. Instead of risking cannibalisation of their core markets, they might have won a bigger prize over the longer term by straying further. Desperate Gamers Camp Out in the Pandemic for $700 GPUs Months after the Nvidia GeForce RTX 3080's launch, the lines at brick-and-mortar stores across the country can still wrap around the block. https://www.wired.com/story/nvidia-amd-demand-pandemic-lines/ https://www.wired.com/story/nvidia-amd-demand-pandemic-lines... C'est la vie.