5 ms·
Thoughts on whether Twitter will actually maintain Tweetdeck post-acquisition? For me, I have a feeling they will mothball it for three reasons: a) The aesthe
by dotBen 15y ago
Thoughts on whether Twitter will actually maintain Tweetdeck post-acquisition?
For me, I have a feeling they will mothball it for three reasons:
a) The aesthetic and visual approach of Tweetdeck doesn't fit in with the way Twitter wants its product used
b) Twitter are looking to staff up a London office, it would make sense to use Tweetdeck (based in London) as that office (EDIT: the implication being that said staff would work on Twitter related business, not Tweetdeck)
c) This was all about a tactical blocking of UberMedia, not a strategic product acquisition.
Regardless of what happens to the 'main' Tweetdeck product, the ancillary iPhone and Android apps must surely be slated to be shelved given they compete directly with Twitters existing offering... I can only assume this is good news for the other mobile apps out there, like TweetCaster for Android
- jazzychad 15y agoor they could just directly insert their Promoted Products directly into the TweetDeck clients. TweetDeck was already a testing partner for their rev-share program. why make all those users mad when you can just stick your ads right in front of them?
- pclark 15y agoTweetDeck is loved by it's audience, and Twitter has taken a lot of flack for breaking products recently. I think they'll leave them alone for the near future. TweetDeck presumably has a modest burn rate compared to Twitter, for it's impact.
- teyc 15y agoI'm reminded of Alister Croll's article that "Twitter is a protocol, not a site" http://www.bitcurrent.com/twitters-not-a-site-its-a-protocol/ http://www.bitcurrent.com/twitters-not-a-site-its-a-protocol... There is no reason why Tweetdeck couldn't co-exist with Twitter's main clients. Twitter power users are the ones who tweet the most and innovate the most. Think of RT, # tags, pictures. Having a bleeding edge product keeps the power users happy without alienating the existing users by moving their cheese all the time.
- dotBen 15y agoProblem is, Twitter don't see twitter as a protocol.
- nikcub 15y agoI bet that a lot of the internal discussion and hesitance within Twitter over the past couple of years has been around this very topic. It seems that the product guys won the argument over the platform guys. The problem now is that a large part of the reason why the product was successful is because of the platform and the dev ecosystem
- dillona 15y agoAnymore
- ry0ohki 15y agoTweetDeck might make sense as some sort of "Business or Pro" edition of Twitter