The end user being the programmer? I find it humorous that so many programmers still can't see past the end of their nose when it comes to designing code for a

The end user being the programmer? I find it humorous that so many programmers still can't see past the end of their nose when it comes to designing code for application testing. An application is deliverable. That means testable and deployable with a consistent, repeatable process. Anything short of that is not an application, it's a prototype. Yes, it takes longer to deliver up front, but it removes the long tail of maintenance. Getting a low quality product out of the door makes for a bad user experience and garners you a bad reputation. The test suite _should_ be a first class citizen.