I really have no clue what apple is thinking with regards to the touchbar. Why should any developer spend time developing sorely lacking features for the touch

I really have no clue what apple is thinking with regards to the touchbar. Why should any developer spend time developing sorely lacking features for the touch bar, when they just released the most popular mac without one? The only way I can make sense of the decision to release the air without a touch bar, is that it must be really expensive to manufacture and they were struggling to hit the $1000 price point. As a result the touchbar lives in this weird limbo state. Apple themselves clearly are uncertain what they want from it, and it shows. Since its release the touch bar has been left mostly abandoned and it’s been up to third party developers to make it useful. It can be useful, at least after heavy customization – something a screen lends itself well to. Why isn’t apple doing more to help users customize it? macOS comes with an application called Automator. Automator is confusing for power and regular users alike and as a result, nobody uses it. Why not rethink Automator completely with the touchbar in mind? Bring the power of programming to regular users with an easily accessible ‘create your own button’ feature that lets users add custom commands accessible from their touchbar?