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Even if you somehow avoid being influenced by ads directly, you can still get influenced indirectly. You will see the product more, hear people talking about it

by TFYS 6y ago

Even if you somehow avoid being influenced by ads directly, you can still get influenced indirectly. You will see the product more, hear people talking about it and maybe a friend recommends it to you. You might not recognize it, but that's still the ad influencing you.

drdeca 6y ago
If an ad campaign results in a company not going out of business before I ever hear of them, and I only ever hear about the company because I happen to walk by a store of theirs, and then seeing what they sell, purchase a product from them, then technically if not for the ad campaign I wouldn’t have bought the product from them, but obviously this sort of thing isn’t what people are concerned about when they are concerned about whether ads influenced them to buy a product.
- Super_Jambo 6y ago
  They should be, if product success is determined by the skill and technology of advertisers then product _development_ is irrelevant and the only thing which matters is a companies ability to access advertising. In that world even people who never see an advert will have only a hollow choice of products from the 'market'.
  - drdeca 6y ago
    I don’t think that follows. It seems conceivable that advertising can both help, but does so much less than the quality of the product , but nonetheless can occasionally push things over the edge from “goes out of business” to “doesn’t”.
tartoran 6y ago
But that is a bit different. What you see and hear directly from other people is already a filtered view. The ads that lead to bad products never influence you nor do they take your attention. Some stuff passes through but with some common sense it could all be avoided. I share the sentiment of the OP; i am shielded from ads and even if they come through some way or another it’d influence me personally very little: i rarely buy stuff and when I do I research extensively. Some brands that are overly advertised are also a red flag to me. But, I am aware I am in minority here. And those like us have a negligent impact at best. I think advertising does heavily influence the masses.

by TFYS 6y ago

drdeca 6y ago

If an ad campaign results in a company not going out of business before I ever hear of them, and I only ever hear about the company because I happen to walk by a store of theirs, and then seeing what they sell, purchase a product from them, then technically if not for the ad campaign I wouldn’t have bought the product from them, but obviously this sort of thing isn’t what people are concerned about when they are concerned about whether ads influenced them to buy a product.

Super_Jambo 6y ago
They should be, if product success is determined by the skill and technology of advertisers then product _development_ is irrelevant and the only thing which matters is a companies ability to access advertising. In that world even people who never see an advert will have only a hollow choice of products from the 'market'.
- drdeca 6y ago
  I don’t think that follows. It seems conceivable that advertising can both help, but does so much less than the quality of the product , but nonetheless can occasionally push things over the edge from “goes out of business” to “doesn’t”.

tartoran 6y ago

But that is a bit different. What you see and hear directly from other people is already a filtered view. The ads that lead to bad products never influence you nor do they take your attention. Some stuff passes through but with some common sense it could all be avoided. I share the sentiment of the OP; i am shielded from ads and even if they come through some way or another it’d influence me personally very little: i rarely buy stuff and when I do I research extensively. Some brands that are overly advertised are also a red flag to me. But, I am aware I am in minority here. And those like us have a negligent impact at best. I think advertising does heavily influence the masses.