There's a _huge_ difference in the PR value for General Catalyst of a couple of million random New York Times readers compared to a couple of thousand HackerNew

There's a _huge_ difference in the PR value for General Catalyst of a couple of million random New York Times readers compared to a couple of thousand HackerNews readers. This is _brilliantly_ targeted PR. (To the extent that I suspect part of the deal with General Catalyst was that he blog about it and do his best to get it on the front page here...)