It says it right in the article... "A key subject of the book Spam Kings by Brian McWilliams, Hawke was a Jewish-born American who’d legally changed his name fr

It says it right in the article... "A key subject of the book Spam Kings by Brian McWilliams, Hawke was a Jewish-born American who’d legally changed his name from Andrew Britt Greenbaum. For many years, Hawke was a big time purveyor of spam emails hawking pornography and male enhancement supplements, such as herbal Viagra."