3 ms·
Apple has a "missing middle" problem. They have a ton of fantastic consumer-level computing devices, and one ridiculously-priced mega-computer. But there are
by nostromo 6y ago
Apple has a "missing middle" problem.
They have a ton of fantastic consumer-level computing devices, and one ridiculously-priced mega-computer.
But there are many of us that want something in the upper-middle: a fast computer that is upgradable, but maybe $2k and not $6k (and up).
(The iMac Pro is a dud. People that want a powerful desktop generally don't want a non-upgradable all-in-one.)
- saagarjha 6y agoApple doesn't care about your upgradability concerns on the notebook lineup. Once you get past that, it has traditionally done fairly well at covering a wide spectrum of users from the fanless MacBook to the high-powered MacBook Pros.
- derefr 6y agoApple's solution for upgradability for their corporate customers, is their leasing program. Rather than swapping parts in the Mac, you swap the Mac itself for a more-powerful model when needed — without having to buy/sell anything.
- LoSboccacc 6y agoApple has missing middle _strategy_