3 ms·
Spotify has ~32% marketshare, Apple 18% - and considering Spotify pre-dated Apple Music significantly, it isn't that impressive. https://www.midiaresearch.com/
by ntsplnkv2 6y ago
Spotify has ~32% marketshare, Apple 18% - and considering Spotify pre-dated Apple Music significantly, it isn't that impressive.
https://www.midiaresearch.com/blog/music-subscriber-market-shares-q1-2020#:~:text=Despite%20Apple%20Music's%20strong%20showing,both%20absolute%20and%20relative%20terms https://www.midiaresearch.com/blog/music-subscriber-market-s....
- hajile 6y agoLooking at it another way, Apple has complete platform control and still can't get people to sign up. In contrast, people go out of their way to find and download Spotify. Somewhat off topic, but who's idea was it to kill their iconic iTunes branding for the generic "Apple Music"?
- ntsplnkv2 6y agoThey clearly have gotten people to sign up, they are 2nd in the market and only 12% behind Spotify. That's against an incumbent with a free tier that Apple doesn't have. I also wonder too what Apple's marketshare is on iPhones - I'm sure it is a higher percent.
- coldtea 6y agoNot to mention they could buy 10 x Spotify's whenever they want with change to spare...
- emteycz 6y agoHuh, you didn't hear of iTunes?