Too much text. Distil the value proposition of your service into a single sentence or two and put it in a nice big font so that I can get the gist in a couple

Too much text. Distil the value proposition of your service into a single sentence or two and put it in a nice big font so that I can get the gist in a couple of seconds. The extent to which you already do this isn't really effective: "Your personalized view of the programming world"... doesn't mean anything to me. Plus you've used a relatively soft colour to this header - which doesn't really attract the eye all that much. If the value proposition at a first glance seems interesting to me - then I'll expend the effort in reading more text. my two cents...