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Time for my I once worked at a marketing analytics company anecdote to make its biannual appearance: A lot of marketing data is woefully inaccurate. I was once
by dijksterhuis 6y ago
Time for my I once worked at a marketing analytics company anecdote to make its biannual appearance:
A lot of marketing data is woefully inaccurate. I was once responsible for distributing a data set to company clients which covered interests and personal info for all UK population.
Not only was most of the data about my dad wrong, the things that were accurate were years out of date.
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This was akin to the Google audience breakdowns that don't exit part of the article.
My information didn't exist. A colleague's email was completely wrong. Indicated he liked going on holiday but had never been outside of the UK.