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> How do you know how much is fraudulent? Just look at your internal data. If Facebook says it delivered 100 clicks, but you only see 10 show up that is somethi
by dathinab 6y ago
> How do you know how much is fraudulent? Just look at your internal data. If Facebook says it delivered 100 clicks, but you only see 10 show up that is something to investigate. But if you see 90ish, move on with your life.
That isn't good enough IMHO you will (should) see a high amount of clicks, it's just that most/all of them might be from bots...
- edmundsauto 6y agoSure, this is why you shouldn't use these as metrics you care about. Look at sales/signups/etc.