"Five hundred dollars? Fully subsidized? With a plan? I said that is the most expensive phone in the world. And it doesn't appeal to business customers because

"Five hundred dollars? Fully subsidized? With a plan? I said that is the most expensive phone in the world. And it doesn't appeal to business customers because it doesn't have a keyboard. Which makes it not a very good email machine." - Ballmer on the iPhone In the early days its easy to be unimpressed and rightfully so, but its certainly a signal of potential change in the order of things.