> Don't even mention other editors Why not? Your car dealer will happily compare and contrast the different models too. It is perfectly fine and valid to expl

> Don't even mention other editors Why not? Your car dealer will happily compare and contrast the different models too. It is perfectly fine and valid to explain how the "new" thing fits into the crowded landscape of similar offerings. Especially when the reader is likely to be familiar with many of the "landmarks". Using other products as a point(s) of reference is very useful.