I see your point. Using air travel as a precedent, there's a small subset of people who absolutely refuse to fly, and a small subset with zero qualms about it.

I see your point. Using air travel as a precedent, there's a small subset of people who absolutely refuse to fly, and a small subset with zero qualms about it. Between those extremes, there's a range of folks who participate with varying levels of anxiety. I can see that becoming the endgame here.