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Apple Purchases iCloud.com for $4.5 Million
- culturestate 16y agoI have a hard time believing they'd move away from the MobileMe brand (I mean, a music locker slots in perfectly), and an even harder time believing they'd call it iCloud - Cloud is very much still a buzzword. Then again, I thought for sure it would be iMobile instead of iPhone, so what do I know?
- eoghan 16y agoCloud is a buzzword, but there's very little brand equity in MobileMe. I bet less than 1% of iPhone owners have heard of it. And those who have heard of it probably haven't heard very good things.
- SoftwareMaven 16y agoI bet it's more than that, just because of Find My iPhone, which requires a free MobileMe account. However, I would bet far less than 1% actually has any real education about what it is.
- modernerd 16y agoMobileMe will be three years old in July; they used the previous .Mac brand for six years. The me.com domain is a great asset, so I think it more likely iCloud would be a separate brand for media storage. Perhaps they'd rebrand iTunes, though? The 'Tunes' feels stagnant now.
- kefs 16y agoyou forgot the question mark in your headline. the source has it.
- olivercameron 16y agoGood point, I thought I'd put it in. Seems my editing time has passed too, sorry!
- dave1619 16y ago4.5 million is a lot for icloud.com. It isn't even that great if a name.
- arn 16y agoBut bought from a running business, venture funded. So, it had to be worth it to them to rebrand their entire business.
- tlrobinson 16y agoThat doesn't make it a great name. It's worth $4.5 million to exactly two entities: CloudMe and Apple. If Apple didn't have $50+ billion in the bank it would probably be worth a lot less.
- threepointone 16y agoWhether or not this is true, please note that the post has not one single piece of evidence. Just a rumor.
- deleted 16y ago[deleted]
- threepointone 16y agoNot one word about the buyer being Apple. Not even on the Whois. Again, it might be true, but this post (and the Gigaom post) have no proof. That's what I meant.
- atomicdog 16y ago"Now you're thinking with clouds!"