This might be working now but the demographic with most spending money are the retirees and not young people anymore. Young people are inheriting homes rather

This might be working now but the demographic with most spending money are the retirees and not young people anymore. Young people are inheriting homes rather than buying them. I see tinder like apps but very little for the AARP demographic that has more money than the younger generation. The advertisers are targeting the wrong broke group. This is why states like California is scrambling to increase property taxes and building affordable homes rather than making money from sales or investing in infrastructure. It’s like no one knows or understands macro economics 101. Deeply held moral views shouldn’t grab markets by the balls. That is not capitalism. That is not free markets. That’s is a complete breakdown of free market economy because it is very easy to manipulate emotions. To use social media to do that means it’s being used to manipulate a very thin slice of population. To rely on emotions to running an economy is even more hard brained. Anyone who remembers the ad industry in the late 80s and 90s can see how it’s different now to sell. Ads don’t sell products anymore. They sell IDEAS. This is a dangerously ill thought strategy because it is unstable.