Often I see the "like" button used as a means for amplifying something that is noteworthy. For example, lots of people "liked" stories that reported on the rio

Often I see the "like" button used as a means for amplifying something that is noteworthy. For example, lots of people "liked" stories that reported on the riots of this past summer, but I don't think anyone would argue that this was somehow an endorsement of the events reported on.