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Most of the budget for these corporations goes to marketing Often repeated, but the data doesn't bear it out, especially in aggregate. https://www.raps.org/ge
by WillPostForFood 6y ago
Most of the budget for these corporations goes to marketing
Often repeated, but the data doesn't bear it out, especially in aggregate.
https://www.raps.org/getattachment/5578195e-ed51-4f03-8adc-c33d0fcf7832/graph.jpg.aspx https://www.raps.org/getattachment/5578195e-ed51-4f03-8adc-c...
- babar 6y agoThe article that graph comes from indicates that is self-reported data from the companies which may not be consistent in what is considered R&D vs. marketing cost. https://www.raps.org/news-and-articles/news-articles/2019/7/do-biopharma-companies-really-spend-more-on-market https://www.raps.org/news-and-articles/news-articles/2019/7/...