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> Google works hard to maintain their dominance on a lot of fronts, some questionable and in need of regulation, but the biggest reason for their position is, a
by feanaro 6y ago
> Google works hard to maintain their dominance on a lot of fronts, some questionable and in need of regulation, but the biggest reason for their position is, as it always was, ranking algos.
I've seen this repeatedly brought into question in recent years and I've also observed it myself. Google's search quality is suffering horribly and it seems at least partly related to them moving away from the PageRank-like algorithms that made it famous (or, more reasonably, including many new additional components to it which are unrelated to PageRank and which are drowning out the signal).
- post_below 6y agoPageRank stopped working when black hat SEO figured out how to game it. They had to evolve PageRank (into things like hubs and authorities, etc..) to maintain quality. If you think their results are bad, try a rudimentary search query on the raw data from one of the open web index projects. Google sucks in a lot of ways but they're still really really good at search.
- higerordermap 6y agoYeah, I too often think that Google search quality is decreasing. But I am not sure anyone can do better given current tech, because search engine metrics are almost always gamed. There are some limited solutions. If they allow to filter out pages full of tracking and ads, it will filter out lot of shit content, but that probably harms their business model. They might have allowed to exclude some sites from search, too..