Apple doesn't have to go below cost to outprice its competitors, just as Wal-Mart doesn't have to. Apple has huge profit margins and huge economies of scale th

Apple doesn't have to go below cost to outprice its competitors, just as Wal-Mart doesn't have to. Apple has huge profit margins and huge economies of scale that would enable it to, in some cases, sell products for less than another vendor could build a comparable substitute for.