1) Compress all of that stuff into a dickbar at the top of the home page (not the landing page you've linked to...get rid of that altogether) along with a butto

1) Compress all of that stuff into a dickbar at the top of the home page (not the landing page you've linked to...get rid of that altogether) along with a button that allows them to dismiss the explanatory/walkthrough text. E.g. a nice 100px high welcome bar that says who/what/why. Alternatively you could do a screen overlay. But get me right to the content. 2) Once I get to the page, the iconography isn't very intuitive. I have to hover over each icon to see what it does. You're making me figure out that there are channels and segments and clips. I assume that segments are made up of clips and are shown on channels? Or are clips made up of segments? Probably that one. But you see what I mean? Maybe put the hover text beneath each action icon. 3) Adopt a more common convention for your icon organization. You've got this 2x5 grid but...people's brains are used to media interaction icons being horizontally organized from left to right, from "previous" to "next", with play/pause at the center.