> It's ironic that for a company that caters to designers, artists and product folks, all their products have such poor UI. That's not really who they're cater

> It's ironic that for a company that caters to designers, artists and product folks, all their products have such poor UI. That's not really who they're catering to anymore, though. Not primarily, anyway. If you pay attention to the way Adobe communicates in recent years, it's all about the "democratization" of design tools. They want their new tech to look like magic to regular consumers. It doesn't need good UI. It doesn't need to help professionals work more efficiently. It just needs to help Joe Everyman use content-aware fill to remove the unwanted thing from his next Instagram upload. If they can do something in that vein once a month and keep the subscription rolling, then they're golden.