Nearly every news outlet and publication does this and not just Reuters. It's very pervasive and it's not new. Sometimes, it's official, other times it's just a

Nearly every news outlet and publication does this and not just Reuters. It's very pervasive and it's not new. Sometimes, it's official, other times it's just a PR agency with a story and a reporter who needs one. I'm sure there's a lot of quid pro quo, but there's little that I've seen written on the subject beyond Paul Graham's essay.