3 ms·
> tech startup the way Quibi I think the founding theory behind Quibi was that is wasn't supposed to be a tech startup. It was a media/content start up. We la
by mbreese 6y ago
> tech startup the way Quibi
I think the founding theory behind Quibi was that is wasn't supposed to be a tech startup. It was a media/content start up. We largely consider Netflix a tech startup, but their technology has two main areas: distribution and recommendations. The rest of their business (and likely the larger fraction) is in content production and procurement.
Quibi wasn't supposed to be a tech startup, it was all about the content. This was their primary expertise and focus. Their main differentiating factor was that they were creating content for mobile consumption.
It may well be that the rapid changes in media consumption due to Covid had a major part of their downfall. That and TikTok. It's hard to compete against free, mobile-first, viral content.