To add to your point, Tesla allows you to signal to sustainability and environmentally consciousness without adopting what has been seen as unmasculine. Indeed

To add to your point, Tesla allows you to signal to sustainability and environmentally consciousness without adopting what has been seen as unmasculine. Indeed of basically neglecting the marketing and hoping society would patch itself, Tesla just made it cool to a broader audience. A lot of work to make the electricity grid clean but no need to move the goal post.