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> The Complaint says that mobile traffic in the US is 60% iOS vs 40% Android, which I hadn’t known. Apple routes all the search traffic to Google, which in retu
by threeseed 6y ago
> The Complaint says that mobile traffic in the US is 60% iOS vs 40% Android, which I hadn’t known. Apple routes all the search traffic to Google, which in return routes billions of dollars to Apple. The arrangement works great for both of them.
Actually it doesn't.
That's why Apple has been building out their search engine for the last few years.
Just like with Maps at some point it will be good enough and they will push an update to Safari to use it as the default.
- Google234 6y agoApple cares more about control than money. This is why they will throw away that income for their own search engine.
- username90 6y agoGetting a big share of search volume would be worth more than their contract with Google.
- Angostura 6y agoEven apart from that Google may be the default search engine on mobile Safari but you can change it (I'm set to use DDG) so Apple may send the vast majority of searches to Google - but not all.
- jasonvorhe 6y agoApple has a search engine? So they basically scrape the web themselves and serve the results via Spotlight & Siri, it just lacks a web frontend? Is there any additional information on that? I haven't heard of a Apple crawler user agent yet, but I could've just missed that. I always thought they'd be using Bing or DDG for that data. If Apple wanted to go into the search engine business, I'd have expected them to just aquire DDG, tbh.
- simonh 6y agoI'm not sure, I know they do crawl web sites and use that to generate data sets for Siri. However they also seem to have a relationship with DDG, for example DDG's new route directions feature is powered by Apple Maps, so maybe DDG is their backup plan.
- Kiro 6y agoDDG search is mostly powered by Bing.
- deleted 6y ago[deleted]