Fair enough, it's arguably cynical to tell the children that Santa Claus isn't real. However, we're all adults here. The highest-quality software can not win i

Fair enough, it's arguably cynical to tell the children that Santa Claus isn't real. However, we're all adults here. The highest-quality software can not win in the software market. This is evident from the software that is out there owning the market. Quality is a trade-off, if you spend too many resources on it, you can not compete. Catching those last few bugs takes exponentially more effort. Moreover, there are snake oil salesmen at every corner, telling you that if only you adopted some methodology, your defect rate would plummet. It's easy to get lost in that, not actually delivering a product.