A lot of interesting things happen, incentive-wise, when operating at massive scale. Doing something obviously unethical but "mostly-harmless" might only be wor

A lot of interesting things happen, incentive-wise, when operating at massive scale. Doing something obviously unethical but "mostly-harmless" might only be worth fractions of a cent. But spread across billions of interactions the the benefit (and the harm) adds up quickly. This is the core issue of the problem with modern day mega-corporations.