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As a data analyst I have evaluated the performance of chatbots in particular and modals in general for several clients. And I can agree with you. There is actu

As a data analyst I have evaluated the performance of chatbots in particular and modals in general for several clients. And I can agree with you. There is actually nearly always a customer segment that finds chatbots and popups totally annoying. This usually ends up in this segment leaving the site disproportionately due to the modals, which leads to a loss of revenue. At the same time there is a segment (usually much larger) that appreciates chatbots and FAQ modals - even on the first visit. Here these functionalities lead to a significant increase in sales. I think that it is quite difficult to automatically assign the user to the appropriate segment and adjust the behavior of the website accordingly. Unfortunately. Du such popups annoy me and I belong in the same segment as you? Absolutely. Am I an empiricist and do I have to advise most of my clients on such functionalities after appropriate tests because they boost sales? Also absolutely. And on the question of GDPR modals, I'm afraid I have to say that they are an absolute legal necessity. Unfortunately, the way they have been implemented in most cases I know of is designed to put the user behind the scenes and make him accept more tracking/cookies than he would like to. These things annoy me so much and should be banned from the net.

dheera 6y ago
> And on the question of GDPR modals, I'm afraid I have to say that they are an absolute legal necessity. I block cookies from all sites by default, and make exceptions for the few that I need to log into. The result is the GDPR modals keep popping up because the modals can't set cookies to remember whether or not I accepted. So the only thing I can do is inject JS/CSS to block them. (Also by de-modalizing it and hiding it, I never actually need to accept anything, and nobody gets my permission to track, hee hee.)
- nicbou 6y ago
  uBlock has a list for cookie modal. It's pretty effective. I Don't Care About Cookies is also great.
TeMPOraL 6y ago
> And on the question of GDPR modals, I'm afraid I have to say that they are an absolute legal necessity. They absolutely are not a legal necessity if you don't do things you shouldn't be doing. That's the point of GDPR :). But of course doing these things, putting up the popups, and then trying to direct users' anger at Brussels is empirically the revenue-maximizing strategy, so here we are.
- Tainnor 6y ago
  This is exactly right. The GDPR only says that you have to ask users for their consent if you want to use their data in a way that is not strictly required for the service they request from you. If you stop tracking your users, then you don't need to have stupid popups and modals, most of which are probably illegal anyway, since the default action tends to be the one that allows all the tracking cookies. The problem with GDPR is that it's not really being enforced much.

dheera 6y ago

> And on the question of GDPR modals, I'm afraid I have to say that they are an absolute legal necessity. I block cookies from all sites by default, and make exceptions for the few that I need to log into. The result is the GDPR modals keep popping up because the modals can't set cookies to remember whether or not I accepted. So the only thing I can do is inject JS/CSS to block them. (Also by de-modalizing it and hiding it, I never actually need to accept anything, and nobody gets my permission to track, hee hee.)

nicbou 6y ago
uBlock has a list for cookie modal. It's pretty effective. I Don't Care About Cookies is also great.

TeMPOraL 6y ago

> And on the question of GDPR modals, I'm afraid I have to say that they are an absolute legal necessity. They absolutely are not a legal necessity if you don't do things you shouldn't be doing. That's the point of GDPR :). But of course doing these things, putting up the popups, and then trying to direct users' anger at Brussels is empirically the revenue-maximizing strategy, so here we are.

Tainnor 6y ago
This is exactly right. The GDPR only says that you have to ask users for their consent if you want to use their data in a way that is not strictly required for the service they request from you. If you stop tracking your users, then you don't need to have stupid popups and modals, most of which are probably illegal anyway, since the default action tends to be the one that allows all the tracking cookies. The problem with GDPR is that it's not really being enforced much.