Apple TV is a car crash at the moment. The app is so badly designed. I browse through it, see something I'd like to watch and then find it's actually available

Apple TV is a car crash at the moment. The app is so badly designed. I browse through it, see something I'd like to watch and then find it's actually available through a different service I have to pay to watch. The original content is pretty thin gruel and hard to find. It seems a serious misstep from the company that brought us the iTunes and App stores.