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0) First step: read Jerry Weinberg "The Secret of Consulting" 1) Understand that Consultants solve problems when asked for against money. 2) People need to st
by franze 6y ago
0) First step: read Jerry Weinberg "The Secret of Consulting"
1) Understand that Consultants solve problems when asked for against money.
2) People need to start asking you to solve their problems. So first step is to tell people that you have the potential to solve their problems. So I recommend to start giving talks on (virtual) meetups, start publishing in some way (articles, blogs, podcasts, newsletter, video) either your own and/or contributing to others.
3) When they start asking, make a 1h free. Create as much value as you can in this 1h for them. Do not give more than 1h free.
4) Every contact gets into your newsletter. Send them out regularly. Always create value for (for the readers).
5) Accept and anticipate long sales cycles. Between 1h free and a final sale might be half a year, a year, two years.
x) At one point you need to write a book.
That is what I did, worked quite well.
- franze 6y agoIf someone wonders how to create massive value for a client in 1h, this is the way I do it https://medium.com/@franz.enzenhofer/the-systematic-1h-client-assessment-4fa3a9cba8c2?source=friends_link&sk=fef97036c99b9e7f1bda5f05832a4471 https://medium.com/@franz.enzenhofer/the-systematic-1h-clien...
- emosenkis 6y agoThanks! That was an interesting read. You talk a lot about how to understand the client but not at all about how that translates into whether it's a good client/consultant fit. Did you write about that somewhere?
- rahimnathwani 6y agoNot OP, but it's good if these two are met: 1. You and the client can converge on what should be done. 2. You have the skills/experience/whatever to help the client do that. Lack of #1 is bad because you could end up signing up to do work that you believe is the wrong solution (or solution to the wrong problem) and end up being ineffective. Lack of #2 is bad because doing things that are too far from your expertise will result in worse outcomes.
- rahimnathwani 6y agoThanks. I spotted a couple of misspelled words ('Ressources', 'has lead') so it may be worth running the article through a spell-check.
- edem 6y agoThat's great, I'm gonna take a look!