It's what I like to call finding the audience for your work. The author of the post as you rightly pointed out built an audience from the Ruby world. This arti

It's what I like to call finding the audience for your work. The author of the post as you rightly pointed out built an audience from the Ruby world. This article https://leveragethoughts.substack.com/p/cracking-the-who-you-show-your-work https://leveragethoughts.substack.com/p/cracking-the-who-you... is one of the best on this topic.