>Facebook recognized the need for a filter like a newsfeed. Typical Facebook: there's a problem of their own making and try to solve it by introducing more Fac

>Facebook recognized the need for a filter like a newsfeed. Typical Facebook: there's a problem of their own making and try to solve it by introducing more Facebook. I think Facebook is rotten because they keep dancing around the root of their problems: scale. If Facebook were to scale down connections by increasing the friction between people and groups so that individuals were nudged into interacting nearly exclusively with real-world personal contacts, then there would be little need for a technical filter. People's own social filters would take care of that for them. But you're right. That would be against Facebook's financial incentives because that would make them less valuable to advertisers. They wouldn't have the power to move audiences anymore if the audience is moving itself.