> influence your way of thinking. Yup! I've read a number of papers about this over the years, and it's a big chunk of this whole landscape. The old saw: you

> influence your way of thinking. Yup! I've read a number of papers about this over the years, and it's a big chunk of this whole landscape. The old saw: you either pay for the product, or you are the product, is right on target here. Gaining attention and clicks from a person is much easier if that person is afraid. And/or angry, among others.