4 ms·
You can't trust ratings that you aren't paying to read. The business model for these review sites are all the same: be useful for long enough to corner the mar
by mywittyname 6y ago
You can't trust ratings that you aren't paying to read.
The business model for these review sites are all the same: be useful for long enough to corner the market, then institute a pay-to-clean policy. Sprinkle in a few fake negative reviews for those tough to close leads. The revenue they can extract for the businesses listed on their sites is much higher than what they could achieve through ad revenue alone.
- colinmhayes 6y agoThe dark web markets actually figured out a good way to solve reviews. 1. Only people who bought a product can review it. 2. the review includes how much was paid. 3. Heavily encourage everyone who buys the product to review it.
- Nextgrid 6y ago> Only people who bought a product can review it. Can't this still be gamed? Why can't a merchant just buy their own product and get the bulk of their money back, essentially buying fake reviews for the cost of the market's commission/payment processing fees.
- colinmhayes 6y agoThe price is included. If the review is for a cheaper item you know it's probably fake. The fees are relatively high, so astroturfing $100+ items doesn't make sense when just a couple negative reviews tank you.