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If it's a separate box that then the buyer has the option to say "no". Why would everyone just take one when they have perfectly functioning charging cradles,
by manicdee 6y ago
If it's a separate box that then the buyer has the option to say "no".
Why would everyone just take one when they have perfectly functioning charging cradles, docks, clocks, and travel accessories?
I have a 5-port charger on my desk which charges all my devices and organises them neatly. When we go travelling we have a USB charging bar which plugs into mains and provides half a dozen 2.4A USB ports. We don't need vendor-provided chargers.
I expect a vast majority of the market is in a similar position.
The only people who would take the free accessory are those that need one, or have a compulsion to acquire free stuff because it's free.
- stetrain 6y agoYou'd probably want to charge something like $5 for it still. The power of free vs not free can be surprising.
- manicdee 6y agoThat too, I was thinking of simply not mentioning it and handing one over if people ask.
- dkonofalski 6y agoStudies show that people will almost always take something offered free with a purchase, even if they don't need it. While I do think there's probably a middle ground here, people do have the option to say "no" - they just don't buy it. I think the motivation behind that is both a financial one (Apple makes money on the bricks) but also a psychological one (people won't pay money for something they don't actually need, thereby reducing e-waste).