> huge amount of amazon’s retail business is as a platform for others to sell their products and the revenue/profit from that is a different game than shipped a

> huge amount of amazon’s retail business is as a platform for others to sell their products and the revenue/profit from that is a different game than shipped and sold by amazon This would makes sense. ~95% of my Amazon purchases are 'sold by amazon', ~4% are 'fulfilled by amazon', as I strongly avoid 3rd party sellers. I am not sure how representative that is of larger customer base of Amazon. If its large enough, CCC traffic for Amazon is less desirable. > And amazon does already have these features. Not even close.