4 ms·

I am in the camp that they should just hand them out to anyone who has purchased a new phone. They cannot cost that much and this way new customers are not out

I am in the camp that they should just hand them out to anyone who has purchased a new phone. They cannot cost that much and this way new customers are not out an additional cost. This is easily accomplished at the store and a good retailer could run with the idea to differentiate themselves for a low cost

stouset 6y ago
This is one of the few criticisms I can get behind. I think Apple could deflect a lot of criticism here for a comparatively small amount of money by simply offering a standalone brick as a free accessory to anyone purchasing a new phone.
- dkonofalski 6y ago
  But wouldn't everyone just take one then? And wouldn't that defeat the whole purpose of minimizing the e-waste?
  - deleted 6y ago
    [deleted]
  - manicdee 6y ago
    If it's a separate box that then the buyer has the option to say "no". Why would everyone just take one when they have perfectly functioning charging cradles, docks, clocks, and travel accessories? I have a 5-port charger on my desk which charges all my devices and organises them neatly. When we go travelling we have a USB charging bar which plugs into mains and provides half a dozen 2.4A USB ports. We don't need vendor-provided chargers. I expect a vast majority of the market is in a similar position. The only people who would take the free accessory are those that need one, or have a compulsion to acquire free stuff because it's free.
    - stetrain 6y ago
      You'd probably want to charge something like $5 for it still. The power of free vs not free can be surprising.
      - manicdee 6y ago
        That too, I was thinking of simply not mentioning it and handing one over if people ask.
    - dkonofalski 6y ago
      Studies show that people will almost always take something offered free with a purchase, even if they don't need it. While I do think there's probably a middle ground here, people do have the option to say "no" - they just don't buy it. I think the motivation behind that is both a financial one (Apple makes money on the bricks) but also a psychological one (people won't pay money for something they don't actually need, thereby reducing e-waste).
epanchin 6y ago
This is a great idea - or a tick box on the online form.

stouset 6y ago

This is one of the few criticisms I can get behind. I think Apple could deflect a lot of criticism here for a comparatively small amount of money by simply offering a standalone brick as a free accessory to anyone purchasing a new phone.

dkonofalski 6y ago
But wouldn't everyone just take one then? And wouldn't that defeat the whole purpose of minimizing the e-waste?
- deleted 6y ago
  [deleted]
- manicdee 6y ago
  If it's a separate box that then the buyer has the option to say "no". Why would everyone just take one when they have perfectly functioning charging cradles, docks, clocks, and travel accessories? I have a 5-port charger on my desk which charges all my devices and organises them neatly. When we go travelling we have a USB charging bar which plugs into mains and provides half a dozen 2.4A USB ports. We don't need vendor-provided chargers. I expect a vast majority of the market is in a similar position. The only people who would take the free accessory are those that need one, or have a compulsion to acquire free stuff because it's free.
  - stetrain 6y ago
    You'd probably want to charge something like $5 for it still. The power of free vs not free can be surprising.
    - manicdee 6y ago
      That too, I was thinking of simply not mentioning it and handing one over if people ask.
  - dkonofalski 6y ago
    Studies show that people will almost always take something offered free with a purchase, even if they don't need it. While I do think there's probably a middle ground here, people do have the option to say "no" - they just don't buy it. I think the motivation behind that is both a financial one (Apple makes money on the bricks) but also a psychological one (people won't pay money for something they don't actually need, thereby reducing e-waste).

epanchin 6y ago

This is a great idea - or a tick box on the online form.