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Blind doesn't mean wrong. It does mean that it did not fit into how they have traditionally computed value propositions. A lot of the people who I know bought
by screye 6y ago
Blind doesn't mean wrong.
It does mean that it did not fit into how they have traditionally computed value propositions.
A lot of the people who I know bought a Tesla, did it for other reasons. It was status symbol, a tool for virtue signalling, a luxury first and a car last. A ton of these friends were cross shopping the Tesla with a Civic, Corolla or a Prius. Because for these non-car enthusiasts, if not Tesla, they couldn't imagine spending that kind of money on a car.
It is similar to how Apple convinced non-traditional customers to buy a $500 watch or how Beats convinced your average person to splurge $300 on headphones that didn't even sound great. The first adopters ordered their cars 3 years out, before they'd even seen one reviewed.
The blind-ness comes from the numerous contradictions that Tesla represents.
The Tesla is fast, but it is bought by non-enthusiasts who never speed. The Tesla is green so it'd appeal to sustainability activists. But Manufacturing consists a bulk of carbon footprint, so if you cared you'd get a used car. Tesla also has toxic and exploitative work practices that someone who loves sustainability would generally disavow.
Teslas are great cars and provide a very different value proposition. But, the reason Tesla is doing well is not because it beat the Germans at their own game (as the articles want to imply). It is because they played a different game all together.
Tesla - " Exploration and exploitation "
- nickik 6y agoWhat a horrifying point. First of all lots of people who would have bought expensive cars bought Tesla, its absurdly wrong to claim every Tesla buyer would have bought a Civic instead. You are suffering from massive selection bias. And consumer products are almost always more then just pure base value. > But Manufacturing consists a bulk of carbon footprint, so if you cared you'd get a used car. So everybody who cars can never buy a used car and the people who buy new cars buy gas cars that eventually turn into used gas cars? Do you really not understand how that makes absolutely no sense what so ever? > But, the reason Tesla is doing well is not because it beat the Germans at their own game (as the articles want to imply). It is because they played a different game all together. German game was to build expensive cars the people really wanted. And so did Tesla.