you should focus on building relationships with users and potential users. a good portion of apps permeate organically. think angry birds, you see it on a frien

you should focus on building relationships with users and potential users. a good portion of apps permeate organically. think angry birds, you see it on a friend's phone, maybe play it. by the time youre in the app store youve alrady made up your mind. its hard to do the selling in the app store. so do the selling through more traditional methods (email, social, etc) and consider the app store simply as the delivery mechanism.