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Looks like a great list. A couple questions about this sort of list: 1) Do you find there are optimizations that skew more important for Enterprisey products (
by yodon 6y ago
Looks like a great list. A couple questions about this sort of list:
1) Do you find there are optimizations that skew more important for Enterprisey products (which tend to have longer decision cycles and more stakeholders involved in the decision process) vs. Consumer products (which are frequently able to drive more impulse style purchases)?
2) If so, is it possible to sort or filter your list towards one direction or the other?
- sak5sk 6y agoEnterprise businesses definitely have longer purchase cycles and their decisions hinge on multiple people with multiple touch points. While Swipe is not really tailored to enterprise, it does contain some items that may help. You can sort the list by difficulty to implement, or anticipated outcome. I also added tags for the different types of pages you can apply the strategies to -- home page, landing page, onboarding, app, blog, etc...