That makes perfect sense if the person hyping the stock is relatively unknown and has minimal reach. Things get murky if an individual has enough of a following

That makes perfect sense if the person hyping the stock is relatively unknown and has minimal reach. Things get murky if an individual has enough of a following to move markets. If someone with enough clout, say Ackman or Dalio start pitching a particular stock, it's difficult to know whether they actually believe it will rise or if they hope to profit off others listening to them.