3 ms·
If you really want to disrupt online dating, abandon the one-on-one, profile-oriented, high-pressure, arrange-a-dinner-date approach and focus on getting groups
by Goladus 16y ago
If you really want to disrupt online dating, abandon the one-on-one, profile-oriented, high-pressure, arrange-a-dinner-date approach and focus on getting groups of singles together in real-life social situations.
- curtis 16y agoThis is the model behind Ignighter. Apparently they've had a lot more success in India than the United States. The New York Times ran an article about them back in February: http://www.nytimes.com/2011/02/20/business/20ignite.html?_r=1&pagewanted=all http://www.nytimes.com/2011/02/20/business/20ignite.html?_r=...