I don't own any Apple products personally but I would say that the difference is that an Apple Watch is specifically sold as an accessory to your iPhone. You wo

I don't own any Apple products personally but I would say that the difference is that an Apple Watch is specifically sold as an accessory to your iPhone. You wouldn't, for example, buy an X-Box controller and expect it to work with a Playstation. On the other hand, the Oculus is not an accessory to Facebook it is a platform for playing games. People had no problem with tying their Oculus to an account, to manage their purchases, etc.., but people do have a problem with being forced to have it tied to a social media account. I would say the difference here is that when we create a social media account we know, to a degree, that we are making a Faustian pact to have our data harvested in exchange for free services. But the Oculus is actually purchased with real money so we don't expect to have our privacy violated so the company can make even more money off us by harvesting our personal data.