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Yes. There are other important factors. But at least for the next few years, technology is the barrier. So Google can partner with Lyft, for example, to get a
by petra 6y ago
Yes. There are other important factors.
But at least for the next few years, technology is the barrier. So Google can partner with Lyft, for example, to get a good brand, app, customer service, regulation, etc.
But on top of that, the brand in this market is the promise "our cars are safe". Google is in a distinct place to own that, because of all the press they had, they press they will have, and by really leading technologically.
As for this being a commodity ? I believe we're really far from that.
- lhorie 6y agoI'm not actually convinced that technology is necessarily a barrier. People take ubers today. Heck, people take taxis today. I think a bigger challenge for Waymo is going to be getting trust and regulatory favor. Everyone keeps clinging on to the "oh, comparing prices, waymo is cheaper than uber because there's no driver!" narrative, but from what I've seen from the few reports so far, the prices aren't all that different from other services. I can also imagine quite a few other not-so-flattering narratives being relatively realistic: - "I'll never trust some faceless AI w/ my kids in the car! I'd rather pay a bit more and get a real person behind the wheel. Support the local economy, you know?" - "Oh, so you want a license to put an entire class of workers out of jobs under MY government term?" - "I got a trashed waymo car and customer support ignored me when I asked for a refund!" - "I took a waymo after partying a bit too hard and now I'm locked out of all my google accounts with no recourse!" - etc I think people on HN often give way too much weight to the "cool tech" aspect of waymo, and disregard the very real and very significant meat bag aspect.
- petra 6y ago>> but from what I've seen from the few reports so far, the prices aren't all that different from other services. Current prices include a safety driver and small scale. Prices should go down in the future. And sure, regulation and trust should be huge barriers. But besides the customer service issue(which seems too pessimistic), Google should be leading over others, on the trust issue(no accidents, more miles, highly skilled tech company), And on the regulation issue(good ties with Washington). But those 2 are still a big risk, like you mention.